We build mobile games. Games which will make learning fun! Our game dynamics are sticky and exciting and inspired by some of the most engaging games in the world.
Our highly structured pedagogy is designed by world literacy experts and cognitive psychologists specifically to teach children in low-income communities.
Our game takes our users on an exploratory journey inspired by local culture, myth and folklore. The game rests on a compelling storyline to drive curiosity and awaken a love of learning.
Our games are designed around our end users. Every prototype is constantly field-tested to optimize game dynamics and educational and engagement outcomes.
Today, 250 million children – 200 million of which attend school – are still illiterate. In Sub-Saharan Africa, where two thirds of illiterate children are located, 67% of students drop out before finishing primary school, and another 20% graduate illiterate.
A (smart) phone opportunity
Mobile is eating the world! Sub-$40 smartphones, are already invading the market, and following Moore’s law we expect that price to drop significantly in the next 2-5 years. As a result 2013 to 2017, global smartphone adoption will go from 1 billion to 3 billion users.
The Advancements in Game-based Learning
Through game-based learning we can create highly motivating learning environments which allow learners to be actively engaged in the learning process. Children can learn at their own pace, get lots of practice in a context where practice is not boring and achieve specific learning goals.
The impact of literacy
Literacy skills are fundamental to personal empowerment, critical thinking, active participation in the local and global social community. Literacy benefits also include economic growth, improved health conditions and gender equality.
Global Learning XPRIZE
Kukua is competing for the Global Learning XPRIZE. The Global Learning XPRIZE challenges teams from around the world to develop open source and scalable software that will enable children in developing countries to teach themselves basic reading, writing and arithmetic within 18 months. First quarter of 2017 five finalist Teams will advance to the next phase where their solutions will be field-tested in rural villages in Tanzania for 18 months in partnership with UNESCO. After the field test, in April 2019 the winner of Grand Prize will be announced. The total competition prize equals $15M.
Kukua was selected amongst 79 initial bidders for the EduApp4Syria Competition and received considerable funding for successfully reaching Phase 2. EduApp4Syria is an innovative competition promoted by the Norwegian Agency for Development Cooperation (NORAD) that is seeking a smartphone application than can build fundamental literacy skills in Arabic and improve psychosocial well-being for Syrian refugee children, aged 5-10. In December 2016 only two out of three teams will be selected for Phase 3 as the final winners for additional funding and distribution. The total competition prize equals $1.8M.